This book by Ben Horowitz ( ) tells the story of Ben Namibia Phone Number Horowitz's ( ) journey to success. While he didn't reveal any secret formula, he did share details of his struggle. Understanding the need to separate fact from perception and understanding that there are no shortcuts to knowledge are two important lessons that can be found in this important book. Horowitz shares profound insights into how to build a successful startup, and he does so with astonishing flair that makes this book a joy to read.
The popular book on hard times for startups, Hooked, should be required reading for to build a product that will engage users in large numbers. Understanding how our emotions play an important role in driving our behavior is one of the most interesting discussions in the book. If it's implemented correctly into a product, it can create a new habit and lead to potential entrepreneurial success.