It provides an opportunity to show, tell and highlight key features and benefits. Most explainer videos are animated. Animated videos are cost-effective and simple to produce compared to taking live photos or filming yourself in front of the camera. All you need is a good designer. Spotify Why does it work? This Spotify movie has all the elements of a typical explainer video. The first is why your target audience should use Spotify. The video uses actual images from the app, so users can get a realistic impression of what it's like to use Spotify. Notice how you can understand much of what is presented with the sound turned off.
Western Union - US mobile bill payment BB favors Sweden Mobile Number List explainer videos. The reason is that BB marketing focuses on the practical and operational aspects of a product rather than emotional triggers. Why do we like this video? Western Union understands the importance of customer satisfaction to its users. In order to promote its services, the company offers benefits to the user's business and its customers. The language and picture of the entire video are concise and clear. Animated Video Example. Airbnb – What is Airbnb? Animated videos can be simple, but as this example shows, they don't have to be. Sophisticated animations can make for stunning promotional videos or commercials.
Why does it work? The video takes you on a journey through a possible dream vacation spot with dreamy scenarios as the backdrop. Each location has been carefully designed to showcase a rich experience. The video takes risks in a fun way without any risk or danger. Viewers feel the security of home while traveling through the fantasy world. It's a winning combination. Paypal – People Rule TV Commercial Combining animated video with real people can sometimes add credibility. A person is more relatable, and the audience can put themselves in their shoes. Animated characters, on the other hand, are better suited to exaggerating specific behaviors, skills, or traits.
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