So much so that today Google phone database uses the information found in the mobile version to rank search results . Although there are several methods to create responsive web designs, we recommend that you go with a responsive design . Without a doubt, it is the best valued option by Google to adapt the web to mobile devices. To do this, add the following meta tag in the header of the documents: <meta name=”viewport” content=”width=device-width, initial-scale=1.0″> Another important aspect to take into account is that when implementing the menu in a responsive development we must avoid duplicating the code for the mobile version . You can check if your website is mobile-friendly or has some kind of implementation error with the “ Mobile Optimization Test ” Tool.
Google Mobile Optimization Test Tool Although all page types are important, review your product files above all, which are the most transactional pages of your e-commerce . Does the add to cart button work well? Is the product information displayed correctly? Do the images look correct? WPO: Performance The WPO is a discipline that is responsible for analyzing the loading speed of a website . Today it is one more relevance factor that the search engine takes into account to position the pages in its results. In recent months it has gained even more importance, if possible, after the announcement of the Core Web Vitals . A page that takes time to load will not be well valued by robots or by users , who seek immediacy after the search.