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While most companies have a pretty good idea of ​​what their ideal customer profile looks like; a distinct advantage of market research is that it provides in-depth details about the preferences, behaviors and habits of their target audience - based on what's actually happening and what they're seei...

Today, customers can unsubscribe from newsletters with just one quick click. That's why businesses must ensure that every communication counts. Example: Market research surveys are an ideal way to quickly understand how customers feel about your communications with them. Ask directly about their pre...

You can use Similarweb Digital Marketing Intelligence for all your keyword research, competitive analysis and affiliate evaluations. Get more data from affiliate marketing by grabbing your competitors first, then their traffic. Further reading: 10 Affiliate Marketing Benefits and 1 Tips for Maximizi...

This helps you fine-tune your strategy for better targeting. But there is another benefit. When you hang out where your audience is, you'll quickly become part of the crowd and understand what products they're looking for. You can identify trends. Here, you can get inspiration from where to work har...

Similarweb recognizes different search intents to help you target the exact keywords that will bring you the right traffic. Tip Number: Merchants Finding Your Affiliate Competing Partner Did we mention competitions are a great place to find opportunities? Research your affiliate competitors and meas...

View their traffic side-by-side by keyword to see how they are performing. You can use this knowledge and adjust your strategy by using the keywords that are most effective at generating the right traffic. Screenshot of Similarwebs Competitive Keyword Research Tool Use various filters for in-depth c...

In the Incoming Traffic view, you can see where your provider's competitors are getting their traffic. Are they affiliated companies? Then analyze their sites and traffic to see if they are relevant to you. Tip Number: Reach Out to Affiliates of Competitors For merchants, competitions are an excelle...

Get to know the parties involved before you start. Affiliate marketing is an ongoing effort between parties that involves building relationships. That's why these tips and tricks for affiliate marketing beginners are valuable for veterans as well. Tip number: Hand pick the people you work with as af...

Learn when companies use paid advertising and when they rely on organic search. Here’s a spoiler: Most video content is built on organic traffic, so you need to base your video strategy on SEO considerations. This means identifying keywords that drive a lot of quality traffic. Similarweb keyword ana...

Codecademy - Life Story: How Tommy Nicholas Changed His Career Using Codecademy Why do we love this video? This testimonial video puts the client in his natural home environment and tells his personal story. But he doesn't stop there. The programmer also mentioned the success of his classmates and h...